Speedway Motors is seeking an adept digital marketer to analyze and implement sound SEO strategies for our eCommerce website.
Are you an accomplished digital marketing expert seeking a new opportunity to contribute your knowledge, skills, and abilities? If you’re passionate about organic search, we’d love to talk to you about this exciting opportunity on our Digital Strategy Team! As the Search Engine Optimization Analyst, you’ll analyze visitor behavior, interpret user intent, identify optimization opportunities, and work with cross-functional teams to implement change.
Does this sound like you?
The ideal candidate should have a comprehensive understanding of SEO best practices, trends and the latest industry tools. Our website is very large, so the ability to identify and track many keywords is essential. You must be able to specify technical changes to web development teams, so proficiency in reading HTML, XML and analyzing web page microdata markup is required.
We have a few more requirements.
A Bachelor’s degree in a related field plus 5 years of work experience in search engine optimization is required. Experience with eCommerce websites is preferred. Familiarity with Agile Development Methodologies and/or the automotive industry is a plus.
A little about what our new team member will help us do.
Interact with web development, SEM and content teams as a subject matter expert on search engine optimization
Monitor and evaluate search results and search performance across the major search channels
Provide constant SEO analysis of the elements and structure of the eCommerce website
Perform keyword research to optimize existing content and identify new opportunities
Help craft marketing messaging for website
Evaluate and implement link building campaign
About Speedway Motors, Inc.
Speedway Motors has been a trusted source for specialty rodding and racing products and friendly expert advice for over 65 years. With deep roots as a family business, Speedway Motors has grown from a one-man operation to become the world’s largest manufacturer, distributor, and retailer of street rod and racing products.